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Creative Strategy and the Business of Design, Part 22

Hate It When You Get Vague Feedback on Your Work?

It can be exhausting to interpreting the feedback you get on your creative work.

Vague feedback can lead to scope creep, endless revisions, or worst of all, starting the project from scratch.

By keeping your feedback framed in an objective way, you can provide the right solution to the right problem - a problem that your target consumers need to be solved.

The best way to do this is to ensure your solutions link back to the findings of your Creative Strategy Framework, and you will be onto a sure winner!

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